Shop Preciosa® MAXIMA

MAXIMA Crystal by Preciosa, the new lead premium branded European crystal available for your luxury hand-crafted custom creations. We are proud to bring you the MAXIMA Chaton Rose, Preciosa’s premium line of flat back, hotfix and non-hotfix crystals.

Premium Branded European Crystal Since 1548

The first glass kiln was ignited in 1548 in the picturesque, mountainous region of Northern Bohemia, known today as Crystal Valley. It was here that a new industry emerged over the next several hundred years in the workshops and ateliers scattered across the majestic Jizera mountains. In the heart of it all was, and still is, a small town called Jablonec nad Nisou, where 25 independent glassmakers came together exactly four centuries later in 1948 to establish one supreme crystal manufacturer: Preciosa.

Quality, Durability, and Innovation

Founded upon the ideals of quality, durability, and Innovation, Preciosa has throughout the centuries achieved new technological breakthroughs and introduced the world over to the truly captivating and timeless quality of authentically crafted Bohemian crystals.

Made with the finest locally sourced raw ingredients, Preciosa crystals are unparalleled in both quality and shine. Every stone is carefully handcrafted using centuries old glassmaking techniques and natural Bohemian sand, notoriously rich in silica dioxide, which gives the stones their signature shine.

Social Responsibility

Preciosa believes in their responsibility to maintain our beautiful planet and its natural resources. Their corporate responsibility goes beyond the protection of natural resources to include the human resources and customers who use their products. They strive to ensure safety for those who use our products and enforce environmentally safe working conditions that utilize ecologically responsible technologies.

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The 2027 Preciosa MAXIMA and LUX European Color Sample Card.

Our exclusive Color Sample Cards allow you to see the full spectrum of color offered by the brand. Every color card features 20ss flat back crystals are mounted on a clear acetate sheet. You can then place your project materials under the sheet to see exactly how the colors interact in your design. A size chart is printed on the back side. Colors may not be available in every size.

Tell your Sparkly Friends!

Let your rhinestone enthusiast friends know to request a sample to receive a Brand Comparison Card. We would love their opinion and they can also receive a set of cards as thanks.