Swarovski Crystal: Genuine Rhinestones

Signature XIRIUS Cut
The XIRIUS Rose flatback uses an exact star-cut facet pattern that returns a sharp, even sparkle.
Precision Quality
Tight quality control keeps color and size consistent from batch to batch.
Iconic Color Range
Over a century of colors, coatings, and effects, from clean crystal to shimmer and iridescent finishes.
The Swarovski Name
A globally recognized brand, the choice when a project calls for the Swarovski name and look.
Crystal
Genuine crystal, made to Swarovski's exacting standards.
Available by Special Order
Genuine Swarovski crystal, sourced for you by special order since the 2026 reopening.

Heritage

Premium Austrian crystal since 1895

In 1895, Daniel Swarovski founded his company in Wattens, Austria, in the heart of the Tyrolean Alps. His work in precision crystal cutting made consistent, brilliant cut crystal possible at scale, shaping more than a century of design across jewelry, fashion, and performance. In 2025, Swarovski marked 130 years.

Timeline

1895Swarovski® is foundedDaniel Swarovski founds his company in Wattens, Austria, pioneering precision crystal cutting.
1999Rhinestones Unlimited begins carrying Swarovski®Swarovski is on our shelves from day one, supplying dancers, costumers, and designers.
2020Swarovski® steps backSwarovski exits the loose-crystal market, and Rhinestones Unlimited turns to Preciosa to keep customers supplied.
2026Genuine Swarovski® returnsSwarovski reopens access on June 1, 2026, and Rhinestones Unlimited is glad to carry it again.

SOCIAL RESPONSIBILITY

People and Planet

Swarovski® says it works to make a positive impact on people, society, and the planet, with sustainability measures across its supply chain and a focus on circular innovation and inclusion. The Swarovski Foundation supports environmental and social causes worldwide.

NEED IT FASTER?

Swarovski® or MAXIMA?

Swarovski® crystals are available by special order, perfect when your project calls for the Swarovski name and look. If you need crystal in stock and shipping within days, MAXIMA Crystals by Preciosa® offer premium sparkle at a friendlier price. Both are genuine, lead-free European crystal.

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