Shine Brighter with Preciosa's New Crystal Colors

Preciosa Crystal, a renowned name in the crystal industry, has once again captivated the world with its latest innovations. As part of their "Always on Pointe" Autumn/Winter launch, two stunning new colors have been introduced to the MAXIMA Crystals by Preciosa line: Dusty Rose and Lilac Ash.

A Ballet-Inspired Collection this season, Preciosa draws inspiration from the grace and elegance of ballet. The "Always on Pointe" collection pays homage to the dedication and artistry of dancers, reflecting their unwavering commitment to perfection. These new crystal colors embody the delicate beauty and ethereal quality of ballet, making them perfect for a wide range of creative applications, from bedazzling a dress to adding sparkle to home decor.

Dusty Rose: A Romantic Hue 

"Dusty Rose merges delicate shades of soft pink and muted taupe, offering a sophisticated alternative to sweeter, Barbie-like tones. This gentle, dusky hue complements both neutrals and metallics, making it an ideal choice for everyday essentials and heirloom accessories." SHOP DUSTY ROSE

Lilac Ash: A Modern Twist

"A shimmery grey infused with the slightest hint of mystic purple, Lilac Ash is surprisingly versatile and effortlessly chic. It’s silky, washed-out tone evokes whispered luxury with every facet, elevating trans-seasonal investment pieces with subtle, sparkling elegance." SHOP LILAC ASH

Trend Watch: Riding the wave of Girlhood Glamour 

As we move into the new year, designers are continuing to draw inspiration from the nostalgic allure of girlhood. This trend, characterized by a blend of delicate femininity and rebellious spirit, is perfectly captured by Preciosa's new crystal colors.

"Expect a skillful merge of romantic elements like bows, ruffles, lace, and crystals with grittier, unexpected details to create a look that is intentionally unpolished and provocative," predicted by Preciosa’s trend forecast. 

Why Choose Preciosa? 

Preciosa isn't just a crystal supplier; it's a partner in creativity. Renowned for its exceptional quality, brilliance, and versatility, Preciosa crystals have been the choice of designers worldwide.

Recently, the University of the Arts London's Central Saint Martins college gave "deadstock crystals" a second chance by having 170 students work with hotfix or iron-on crystals, flatback, and sew-on rhinestones, in their graduation collections. "Working with Preciosa crystals was like painting with light," said Huguette Tchiapi, a BA fashion menswear student. This collaboration highlights Preciosa's commitment to sustainability and its ability to inspire innovation.

By choosing Preciosa, you not only elevate your designs but also contribute to a more sustainable future.  We choose to partner with Preciosa because of their innovative team, collaborative spirit, and ethical business practices.  When presented with all options, we believe you will choose MAXIMA Crystals by Preciosa for the SPARKLE! 

Unleash Your Creativity Whether you're a jewelry designer, fashion accessory maker, or interior decorator, these new crystal colors offer endless possibilities. With their exceptional quality, brilliance, and versatility, Preciosa crystals continue to inspire and empower creative minds around the globe.

Ready to bedazzle your world? Explore the full range of MAXIMA Crystals by Preciosa products and discover the magic of crystal.