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    NEW Shimmer Effects(Post)

    Swarovski keeps adding more to the shimmer collection. Please welcome, Rose Peach Shimmer to the stage! Shop Rose Peach Shimmer: Available in Hotfix (6ss, 10ss, 16ss, 20ss, & 34ss) and Flatback (5ss,

    Why Preciosa is the Leader in Luxury Crystal Rhinestone Production(Post)

    PRECIOSA SPOTLIGHT The Top Five Reasons Preciosa® Is the Leader in Luxury Crystal Rhinestone Production The science and centuries of Bohemian heritage behind the world's pinnacle flatback crystal. J

    Swarovski New Colors for Spring/Summer 2016 Trends(Post)

    Swarovski has just announced new flat back crystal colors! We are taking pre-orders now for Blush Rose, Metallic Sunshine and Light Chrome. We are expecting the first shipment of these flat backs, in

    Ovation Performance Jewelry and Accessories(Post)

    Create a professional look with a beginner budget with Ovation Performance Jewelry and Accessories Ovation Performance Jewelry & Accessories™, made with Swarovski® crystals, give new competitors the

    Styling With High-Sparkle Crystals: The MAXIMA Look(Post)

    INSPIRATION Styling with High-Sparkle Crystals: The MAXIMA Look Preciosa didn't dress this look in prints or color. They dressed it entirely in crystal. Here's what that shows about what MAXIMA can do

    DIY Hat - Sparkle Your Melon(Post)

    Check Out This Great DIY gift idea from Miss DIY Sparkle Who wouldn't want to be wearing one of these sparkling hats? No one that we can think of. Such a stylish DIY project that might even make

    DIY Dance Costume (Advanced)(Post)

    For the dancer who wants to sparkle on stage, to the soloist who wants to captivate the audience, to the 3rd place finalist on World of Dance - sometimes you just want the best! Check out this t

    MAXIMA Crystals by Preciosa newest color MESMERA(Post)

    Introducing Preciosa's newest color, Mesmera. An innovative color that changes in the type of lighting from green to purple in natural to synthetic lighting. Available in non-hot fix 12ss, 16ss, 20ss

    Preciosa MAXIMA: Frequently Asked Questions (Post)

    PRODUCT GUIDE What Is Preciosa® Chaton Rose MAXIMA? A premium European crystal flatback engineered for optical brilliance, durability, and production consistency. The Chaton Rose MAXIMA is Preciosa®

    Limited Edition Earrings(Post)

    UPDATE!! Good News! Three Swarovski DeLite Simple Rivoli 14mm DeLite Earrings are now available in clip ons:                             Cappuccino DeLite                     Lavender DeLit

    Building a Skin-Tone Palette With Preciosa Chocolate(Post)

    INSPIRATION A new neutral joins the Preciosa® Chaton Rose MAXIMA lineup, and it was built to do one thing well: read true against skin. There's a reason so many embellishment palettes start with skin

    Swarovski Crystals Are Available Again: 2026 Market Update(Post)

    MARKET UPDATE Swarovski Crystals Are Available Again: A 2026 Market Update What the policy change means, what we are stocking, and why our primary loyalty is still with Preciosa®. After exiting the i