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    Styling With High-Sparkle Crystals: The MAXIMA Look(Post)

    INSPIRATION Styling with High-Sparkle Crystals: The MAXIMA Look Preciosa didn't dress this look in prints or color. They dressed it entirely in crystal. Here's what that shows about what MAXIMA can do

    What Makes a Rhinestone Sparkle? The Science of Crystal Brilliance(Post)

    CRYSTAL SCIENCE What Makes a Rhinestone Sparkle? The Science of Crystal Brilliance Sparkle is not luck. It is facets, cut design, and glass quality working together, and it is why the Preciosa® Chaton

    Swarovski Crystals - Electric vs. Electric DeLite(Post)

    So much neon, how to choose?! Swarovski Crystals showcases two collections of radiant neon colors. Electric vs Electric DeLite.  First came the Electric. Electric colors add that pop of color to any m

    RU Employee Becomes a Crystal Culture Nail Stylist(Post)

    These 33 women, now Crystal Culture Stylists, are part of the elite team of nail art educators, able to go forth and spread some sparkle, training other nail artists in the latest and greatest ways to

    DIY Gifting - S'well Water Bottle(Post)

    Check Out This Great DIY gift idea from Christine Murphy DesignsS’well bottles are all the rage right now! Whether you are at the gym, in the library, or hanging with your friends at the local coffee

    MAXIMA Vs LUX | Authentic European Crystal Quality(Post)

    Authentic European Crystal Brilliance: MAXIMA vs LUX SHOP MAXIMA Crystals by Preciosa  |   SHOP LUX European Crystal MAXIMA Crystals by Preciosa® vs LUX European Crystal™ When it comes to sparkle that

    LUX European Crystal Partnership | A Wish Come True(Post)

    The Partnership Of LUX European Crystal & A Wish Come True A Stage for Innovation and Excellence This year, we’re proud to partner with A Wish Come True (AWCT)—a leader in costume design and "Made in

    Consistency and Reliability: Premium European Crystals(Post)

    SHOP MAXIMA Crystals by Preciosa  |   SHOP LUX European Crystal Genuine Brilliance Guaranteed In the current market, ensuring the authenticity of your crystals is more important than ever. With Swarov

    Sparkle In the Spotlight 2018 Costume Competition(Post)

    As part of our celebration of 20 years inspiring amazing dance costume creations, we present to you the first participants in the Swarovski® Sparkle In the Spotlight 2018 dance costume competition!Six

    How to Do Simple Crystal Nail Art at Home (Post)

    Crystal nail art is a big trend right now. Of course, you can go to a skilled nail artist and pamper yourself to a top-notch manicure at the salon, but you can also explore creating these nail art pat

    Why Preciosa is the Leader in Luxury Crystal Rhinestone Production(Post)

    PRECIOSA SPOTLIGHT The Top Five Reasons Preciosa® Is the Leader in Luxury Crystal Rhinestone Production The science and centuries of Bohemian heritage behind the world's pinnacle flatback crystal. J

    We Heart the Crystal Applicator Tool!(Post)

    Ladies and gentlemen, we announce the arrival of a PORTABLE and AFFORDABLE hand tool for use with our beloved Rivets and Rose Pins, as well as crystal Snap Fasteners and Buttons! This is a brand new S