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    Styling With High-Sparkle Crystals: The MAXIMA Look(Post)

    INSPIRATION Styling with High-Sparkle Crystals: The MAXIMA Look Preciosa didn't dress this look in prints or color. They dressed it entirely in crystal. Here's what that shows about what MAXIMA can do

    World Dance Organisation | Celebrating Dance Talent(Post)

    World Dance Organisation: Celebrating Excellence With Sparkle For the second year in 2025, the World Dance Organisation (WDO) brings together dancers, teachers, and supporters from around the globe fo

    Standing Ovation for Swarovski® Crystallized Appliqués(Post)

    Ovation: a result of pure performance excellence. Our latest collaboration with Swarovski® culminates in a line of stage-ready embellishments developed exclusively for our customers this 2017 seaso

    MInneapolis Showroom and Design Space(Post)

    Showroom Hours A SPACE FOR CREATIVITY We welcome you to visit our creative showroom and design space near Minneapolis, Minnesota.  We love selecting crystals, appliques, trims, and jewelry as we hel

    20th Anniversary Sample Card Giveaway!(Post)

    UPDATE Sept 2019: We are in our last month of CELEBRATING 20 YEARS IN COLOR! 50% ALL SAMPLE CARDS with COUPON CODE: 20YEARS! FREE 20 YEAR SAMPLE CARD WITH EVERY SAMPLE CARD PURCHASE Offer exp

    Factors To Consider When Bedazzling a Graduation Cap(Post)

    Graduation is a milestone worthy of celebration, and what better way to celebrate your achievement than with a bedazzled graduation cap? It’s your time to shine as you walk across that stage, and in t

    Swarovski - Mix & Match Popular Crystal Effects(Post)

    SHOP HERE for all these Crystal Effects   Inspo: Everyone loves a little inspiration. Swarovski has reminded us to get inspired by mixing rectangular Sew-On Crystals with round Flat Back Crystals fea

    Swarovski Crystals - Electric vs. Electric DeLite(Post)

    So much neon, how to choose?! Swarovski Crystals showcases two collections of radiant neon colors. Electric vs Electric DeLite.  First came the Electric. Electric colors add that pop of color to any m

    Rhinestone Halloween Makeup | Sparkle Your Spooky Look(Post)

    Sparkle Your Spooky Look With Rhinestone Halloween Makeup Sparkle Meets Spooky? Halloween is the perfect excuse to go all out with your makeup. And while fake blood and face paint have their place, wh

    What’s the Difference Between AB and Non-AB Rhinestones?(Post)

    While searching for rhinestones, you keep coming across an unfamiliar term—AB. What does AB stand for? And what's the difference between AB and non-AB rhinestones? Does it matter which kind you buy? T

    Advanced Crystal- Swarovski’s Cleaner, Greener Stone(Post)

    Swarovski has developed a crystal made with a completely new recipe. Imagine the finest chocolate you’ve ever had- smooth, glossy surface, rich and full aroma with a hint of sweetness, the characteris

    What Makes a Rhinestone Sparkle? The Science of Crystal Brilliance(Post)

    CRYSTAL SCIENCE What Makes a Rhinestone Sparkle? The Science of Crystal Brilliance Sparkle is not luck. It is facets, cut design, and glass quality working together, and it is why the Preciosa® Chaton