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    USDC 2017 – A Hurricane of Energy(Post)

    We had so much fun at USDC! Thank you to all who stopped by our Pro Lounge to relax with us and chat. We loved hearing your industry insight…and, sneaking a peek through the ballroom doors to witness

    Dance Costume Inspiration from To Die For Costumes - Ava Menzel(Post)

    To Die For Costumes made this exquisite deign for Ava Menzel, who lives in Michigan. The feeling for this piece, "Sometimes a little stoning is all you need to send a piece over the top!"    Her teach

    Rhinestones on Leather Application Guide(Page)

    Rhinestone Application Guide

    How to Use Flat Backs in Interior Design(Post)

    Continuing this week's stream of clever ways our clever customers incorporate the very versatile flat back rhinestones in their everyday and special occasion projects. Today’s topic is: Flat Backs in

    About Us(Post)

    Our story... In the mid-1990s, while working in the dance industry, Angie Price saw a need that wasn't being filled. The growing interest in embellishments among performers left an opening for a visio

    The Ultimate Guide to Using Flatback Rhinestones on Clothing(Post)

    Do you have a piece of clothing that you think would look amazing covered in bling, but you’re hesitant because you aren’t sure how to shop for and apply rhinestones properly? Don’t give up on your ar

    Practice to Performance – A Professional Look on a Beginner Budget(Post)

    Be honest: if you clicked past Dancing with the Stars on your way to your all-time favorite movie marathon, wouldn’t you go back to the ballroom show - just for a minute - to see what the woman’s d

    Swarovski Shimmer Crystalpixie for Nails(Post)

    As proud Swarovski Authorized Reseller and packager of Swarovski retail-ready crystals for nails art, we continue to bring our customers the latest innovations from Swarovski. Our commitment is servic

    DIY Crystallized Ombré Appliques(Post)

    Tutorial Step by Step SELECT YOUR APPLIQUES Choose from our 3 styles of mirrored pairs of white DIY appliques here. We recommend picking up one extra applique to use for testing your colors.

    How to Do Simple Crystal Nail Art at Home (Post)

    Crystal nail art is a big trend right now. Of course, you can go to a skilled nail artist and pamper yourself to a top-notch manicure at the salon, but you can also explore creating these nail art pat

    Sparkle In the Spotlight 2018 Costume Competition(Post)

    As part of our celebration of 20 years inspiring amazing dance costume creations, we present to you the first participants in the Swarovski® Sparkle In the Spotlight 2018 dance costume competition!Six

    Must-Have Rhinestone Accessories for the Super Bowl(Post)

    Are you ready for the biggest sporting event of the year? While everyone gets excited about the thrilling game, delicious snacks, and amazing halftime show, fashionistas know that it’s also the perfec