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    Bandanas by Michelle(Post)

    As part of our 2020 We Support Artists campaign, we would like to spotlight one amazing customer, Bandanas by Michelle! Michelle is from our home state, the “frigid, hot, humid, breathtakingly beautif

    Ava Wagner with Preciosa Crystals(Post)

    Check out this exclusive look on World of Dance Season 3 Finalist Ava Wagner soloing in a stunning Preciosa Components embellished costume. We can't stop watching this talented girl show off this spar

    GEMGEL Adhesive™(Post)

    Our GEMGEL Adhesive™is a “game changer” for Nail Techs! GEMGEL Adhesive™ is a resin adhesive that cures like a gel. A UV/LED is required to cure the GEMGEL Adhesive™. Use it to create higher quality

    Crystal Rock: Easy DIY Designs(Post)

                When Swarovski® introduced Crystal Rock and Crystal Fabric, we fell in love at first sight. We immediately envisioned bedroom walls and proscenium stages solidly swathed, floor to rafter

    Sparkle in the Spotlight 2020 WINNER - Summit Dance Shoppe(Post)

    And the Winner Is... Summit Dance Shoppe We are excited to present Summit Dance Shoppe with the $500 prize and honor of being named the 2020 Sparkle in the Spotlight champion.  Stephanie Wise Olsen-El

    Swarovski CRYSTALPIXIE™(Post)

      CRYSTALPIXIE™ is an innovative nail art product, which consists of hundreds of tiny crystals that are applied with nail polish or gel. These crystals create spectacular, shimmering 3D effects. Offer

    We Support Artists(Post)

    We're talking to you, creator! It’s not just rhinestones that make you shine. After all, paint on a palette is still just paint- it takes the imagination and the action of an artist to bring the color

    Ovation Design Box: Bring Our Showroom to You!(Post)

    Ready Set Sparkle!  France, Australia, Asia, Florida...we have customers from all over the world looking to sparkle up their projects, and every one has unique needs.  But, what's the hardest

    DIY Valentines Gift Ideas | Create Sparkling Gifts(Post)

    14 DIY Valentine's Day Gift Ideas That Sparkle Valentine’s Day is here—and if you’re anything like us, you’d rather give something meaningful than grab another generic, last-minute gift. This year, sk

    3 Dazzling DIY Gifts That Moms Will Love(Post)

    Are you looking for a way to show your mother how much you care? Why not make her something unique? DIY gifts can be a fun way to personalize a gift for your mom—and she will truly appreciate the effo

    Return Policy(Page)

    CUSTOMER SERVICE Return Policy

    The Underside Engineering of Preciosa Chaton Rose MAXIMA(Post)

    Education What Is Rhinestone Foiling, and Which Backings Last the Longest? A layer-by-layer look at what's really underneath a crystal rhinestone, and why it decides whether stones stay put or fall o