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    Styling With High-Sparkle Crystals: The MAXIMA Look(Post)

    INSPIRATION Styling with High-Sparkle Crystals: The MAXIMA Look Preciosa didn't dress this look in prints or color. They dressed it entirely in crystal. Here's what that shows about what MAXIMA can do

    Standing Ovation for Swarovski® Crystallized Appliqués(Post)

    Ovation: a result of pure performance excellence. Our latest collaboration with Swarovski® culminates in a line of stage-ready embellishments developed exclusively for our customers this 2017 seaso

    Swarovski Crystals - Electric vs. Electric DeLite(Post)

    So much neon, how to choose?! Swarovski Crystals showcases two collections of radiant neon colors. Electric vs Electric DeLite.  First came the Electric. Electric colors add that pop of color to any m

    Advanced Crystal- Swarovski’s Cleaner, Greener Stone(Post)

    Swarovski has developed a crystal made with a completely new recipe. Imagine the finest chocolate you’ve ever had- smooth, glossy surface, rich and full aroma with a hint of sweetness, the characteris

    What Makes a Rhinestone Sparkle? The Science of Crystal Brilliance(Post)

    CRYSTAL SCIENCE What Makes a Rhinestone Sparkle? The Science of Crystal Brilliance Sparkle is not luck. It is facets, cut design, and glass quality working together, and it is why the Preciosa® Chaton

    2013 is a Lovely Green...(Post)

    Oz has stepped out of its elusive place in our dreams and that gleaming, magical metropolis is about to grace our reality with a lush jeweled green: Pantone has announced that Emerald is, officially,

    Designing With Sparkle | Your Ultimate Crystal Guide(Post)

    The Go-To Guide For Designing With Sparkle ✨ Shop Sample Cards, Stone Sizer Tool & Estimating Guide Designing with rhinestones should feel exciting — not overwhelming. Whether you’re creating dance co

    4 Ways To Use Crystals To Personalize Your Cheer Apparel(Post)

    Every cheerleader knows that the perfect cheer apparel is just as important as the routine itself. The right look can help you stand out on the field, boost your confidence, and give your team a polis

    5 Awesome Tips to Bling Your Hat Collection with Crystals(Post)

    Do you have a hat collection that needs an extra sparkle? Are you looking to add some pizzazz and make a statement with your accessories? For your everyday look, a cover for a bad hair day, a fashion

    Why Preciosa is the Leader in Luxury Crystal Rhinestone Production(Post)

    PRECIOSA SPOTLIGHT The Top Five Reasons Preciosa® Is the Leader in Luxury Crystal Rhinestone Production The science and centuries of Bohemian heritage behind the world's pinnacle flatback crystal. J

    NEW Crystalpixie™ Edge(Post)

    Swarovski® announces a new addition to the crystals for nail art market with Crystalpixie™ Edge! This funkier version of the classic Crystalpixie™ - which has been renamed as Crystalpi

    4 Tips To Add Crystals to Makeup for an Elevated Aesthetic(Post)

    Do you want to add a little sparkle to your makeup look? We may have the perfect solution—adding rhinestones! Not only can these crystals make your makeup stand out, but they can also create an elevat