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    DIY Sparkle Silver Appliqué Kit(Post)

    DIY Sparkle Silver Appliqué Kit All the items you need to design your own appliqué. Add some sparkle with the provided Swarovski crystals in two different colors and 3 sizes to this Silver appliqué. T

    Swarovski New Colors for Spring/Summer 2017 Trends, part 1(Post)

    Swarovski has just announced new flat back crystal colors! We are taking pre-orders now by phone for Graphite and Yellow Opal. The first shipments of these flat backs have started to arrive. Created t

    Crystal AB Rhinestones(Post)

    What is Aurora Borealis? What are AB Rhinestones? Crystal Aurora Borealis (AB) Rhinestones for Every Budget Crystal Aurora Borealis (AB) is the most beloved crystal color for dance and performan

    Ovation Marquis Collection - New For Ballroom(Post)

    Ovation Performance Jewelry & Accessories™, made with Swarovski® crystals, recently launched products for ballroom dance at the United States Dance Championship (USDC). These eye-catching accessories

    How to Use Flat Backs in Interior Design(Post)

    Continuing this week's stream of clever ways our clever customers incorporate the very versatile flat back rhinestones in their everyday and special occasion projects. Today’s topic is: Flat Backs in

    Preciosa Chaton Rose MAXIMA Color Shine and Size Consistency(Post)

    BUYER'S GUIDE Preciosa® MAXIMA Color Consistency by Size and Batch Why does the same rhinestone color look different across sizes or batches? The answer often comes down to glass formulation, manufac

    Purple Color Psychology: What Does the Color Purple Signify?(Post)

    What Does the Color Purple Signify? Have you ever wondered why the color purple makes us feel so mesmerized and charmed? You can find shades of purple just about everywhere: in clothing, décor, art—ev

    How to Apply Preciosa Crystals to Nails(Post)

    Preciosa Crystals for Nails include MAXIMA Crystals and Preciosa Crystal Faerie Follow these steps for applying MAXIMA Crystals by Preciosa or Preciosa Crystal Faerie using GEMGEL Adhesive and a clear

    ​MAXIMA Crystals By Preciosa®(Post)

    Now in the Spotlight, MAXIMA Crystals By Preciosa® MAXIMA Crystals By Preciosa® is the lead premium branded European crystal available for your luxury hand-crafted custom creations. Please request a

    Whoops, Fail!(Post)

    Haha! Dear reader, I totally biffed the color pairing suggestion in last month's article, "Swarovski New Colors for Spring/Summer 2017 Trends, part 2":     In actuality, PURPLE is th

    What Is the Best Alternative to Swarovski Crystal Rhinestones?(Post)

    BUYER'S GUIDE What Is the Best Alternative to Swarovski® Crystal Rhinestones? The Preciosa® Chaton Rose MAXIMA, explained: who uses it, how it compares, and why thousands of designers made the switch

    UDMA Recap(Post)

    Thanks Chicago for a great time! We are back to filling your rhinestone orders after a fun weekend at the United Dance Merchants of America (UDMA) show October 14th & 15th in Chicago. Congrats to Tama