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    Swarovski® and the Oscars(Post)

    Did you watch the Oscars? This year marks the 89th year of the Academy Awards, possibly the most glorious spectacle of red carpet black tie there ever has been. And, for the last decade, Swarovski®

    How To Make Rhinestones Stay On Your Nails Longer (Post)

    For the Longest Lasting Rhinestone Nail Design GEMGEL Adhesive and Crystals For Nails The trend of gorgeous rhinestone nail design is here to stay and our rhinestones come in all different colors, sty

    Dance Costume Inspiration from To Die For Costumes 2 - Macy Deppe(Post)

    To Die For Costumes made this fun, sassy costume for Macy Deppe, who is a graduating senior this year. They have been making costumes for Macy and her sister for the last four years. Which ends up be

    Sparkle In the Spotlight Competition 2020​(Post)

    Sparkle In the Spotlight Competition 2020 This is our 3rd year with this exciting competition of inspiring dance costume creations. We are excited to present to you the six participants in the Swarov

    Dance Costume Inspiration from To Die For Costumes - Indigo Ellis(Post)

    This beautiful To Die For Costumes/Black Label Design was designed for 12 year old, Indigo Ellis, of Dancin’ Bluebonnets in Houston, TX. They have been creating the best costumes for Indigo for over

    How Bohemia Shaped Swarovski and Preciosa(Post)

    HERITAGE STORY The Cradle of Sparkle: How Bohemia Shaped Swarovski® and Preciosa® Two crystal empires. One Bohemian valley. Centuries of inherited artistry. When we think of the world's most brillia

    DIY Sparkle Black Swarovski Snap Bracelet Kit(Post)

    DIY Sparkle Black Swarovski Snap Bracelet Kit Who wouldn't want to make one of these gorgeous Swarovski DIY bracelet? This black leather bracelet comes complete with Swarovski Crystals and a Swarovski

    Dance Costume Inspiration from To Die For Costumes - Phoebe Goble(Post)

    This beautiful light blue To Die For Costume was designed for Miss Phoebe Goble. She attends Suzette Masters of Dance in Shelby, Michigan and has been dancing for 9 years. Her music for this dance is

    Come Alive in Color in 2017(Post)

    2017 is exploding with new hues to love! Swarovski® alone has given us more than 20 new crystal shades and effects in our lineup this year (and, it’s only February!). In stock and ready to ship: Rainb

    UDMA Recap(Post)

    Thanks Chicago for a great time! We are back to filling your rhinestone orders after a fun weekend at the United Dance Merchants of America (UDMA) show October 14th & 15th in Chicago. Congrats to Tama

    NEW Shimmer Effects(Post)

    Swarovski keeps adding more to the shimmer collection. Please welcome, Rose Peach Shimmer to the stage! Shop Rose Peach Shimmer: Available in Hotfix (6ss, 10ss, 16ss, 20ss, & 34ss) and Flatback (5ss,

    Swarovski New Colors for Spring/Summer 2017 Trends, part 1(Post)

    Swarovski has just announced new flat back crystal colors! We are taking pre-orders now by phone for Graphite and Yellow Opal. The first shipments of these flat backs have started to arrive. Created t