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    DIY Pride Manicure (Post)

    Step by Step Instructions: 1. Prepare the nail by applying and curing gel polish or buffing off the top coat where crystals are desired  2. Apply a nice bead or layer of GEMGEL Adhesive™  3. Apply cr

    4 Rhinestone Earring Trends to Rock This Year(Post)

    The new year is here and I don’t know about you but I am ready to live it up! Adding a little sparkle to my outfits is one of the ways I find joy in my life. I feel like the perfect rhinestone jewelry

    Minnesota Dance Team Getting Ready to Shine(Post)

    Some of the volunteers and RU employees who helped embellish the U of MN costumes with Swarovski crystal product.Swarovski® is constantly on the search to work with the most skilled artists worldwide,

    Pantone Color of the Year 2016: It's Twins!(Post)

    For the first time in Pantone’s history, the color company announced two shades for the title of “Color of the Year 2016”: Rose Quartz is a soft warm pink, balancing the misty baby blue of Serenity. A

    Dance Costume Inspiration from To Die For Costumes - Kelly Knief(Post)

    To Die For Costumes made this lovely costume for Kelly Knief, which they have had the pleasure for making them for years. They usually make three costumes a season for Kelly and she wins a title with

    Privacy Policy(Page)

    LEGAL Privacy Policy Effective August 25, 2016

    Sparkle In The Spotlight Designer - FreidaB(Post)

    Our 2020 season is all about supporting artists. Artists and artist athletes such as dancers, figure skaters, gymnasts, drag queens, figure posing competitors, western show competitors and cheer

    Sparkle in the Spotlight 2020 Designer - Diego Medel Fashion(Post)

    Sparkle in the Spotlight 2020 - Diego Medel Fashion This is our 3rd year with this exciting costume creating competition, Sparkle In the Spotlight. This year we partnered with Swarovski and tied in th

    Dance Costume Inspiration from To Die For Costumes - Ava Menzel(Post)

    To Die For Costumes made this exquisite deign for Ava Menzel, who lives in Michigan. The feeling for this piece, "Sometimes a little stoning is all you need to send a piece over the top!"    Her teach

    ​What are hotfix rhinestones?(Post)

    Hotfix rhinestones, or hotfix crystals, is the industry phrase for iron-on rhinestones. (Sometimes written as hot fix instead of hotfix.) These stones have a heat-activated adhesive already applie

    NEW Shimmer Effects(Post)

    Swarovski keeps adding more to the shimmer collection. Please welcome, Rose Peach Shimmer to the stage! Shop Rose Peach Shimmer: Available in Hotfix (6ss, 10ss, 16ss, 20ss, & 34ss) and Flatback (5ss,

    Sparkle in the Spotlight 2020 WINNER - Summit Dance Shoppe(Post)

    And the Winner Is... Summit Dance Shoppe We are excited to present Summit Dance Shoppe with the $500 prize and honor of being named the 2020 Sparkle in the Spotlight champion.  Stephanie Wise Olsen-El