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    How Bohemia Shaped Swarovski and Preciosa(Post)

    HERITAGE STORY The Cradle of Sparkle: How Bohemia Shaped Swarovski® and Preciosa® Two crystal empires. One Bohemian valley. Centuries of inherited artistry. When we think of the world's most brillia

    Preciosa Neon Costume Design Partnership(Post)

    INTRODUCING NEONS FROM PRECIOSA in Partnership with Rhinestones Unlimited Six show-stopping colors in MAXIMA Crystals by Preciosa that come alive under UV light- coming this week! As part of our WE SU

    4 Rhinestone Earring Trends to Rock This Year(Post)

    The new year is here and I don’t know about you but I am ready to live it up! Adding a little sparkle to my outfits is one of the ways I find joy in my life. I feel like the perfect rhinestone jewelry

    Prince Rests in Style in Paisley Park(Post)

    We’ve had the chance to help you with many amazing, truly humbling projects over nearly 20 years, and each one has a story to tell. This past year, one hit pretty close to home. Based in Minneapoli

    Come Alive in Color in 2017(Post)

    2017 is exploding with new hues to love! Swarovski® alone has given us more than 20 new crystal shades and effects in our lineup this year (and, it’s only February!). In stock and ready to ship: Rainb

    Swarovski New Colors for Spring/Summer 2017 Trends, part 1(Post)

    Swarovski has just announced new flat back crystal colors! We are taking pre-orders now by phone for Graphite and Yellow Opal. The first shipments of these flat backs have started to arrive. Created t

    Ovation Performance Jewelry and Accessories(Post)

    Create a professional look with a beginner budget with Ovation Performance Jewelry and Accessories Ovation Performance Jewelry & Accessories™, made with Swarovski® crystals, give new competitors the

    (Non)Word of the Day: Strassing(Post)

    Did you know? “Strassing” is a 21st century bungle of a word. “Strass,” its base word, is a type of brilliant leaded glass used to imitate gemstones; basically, an early European synonym for a rhinest

    Swarovski New Colors for Fall 2016/Winter 2017 Trends(Post)

    Swarovski has announced new flat back crystal colors! Light Chrome is in already on our shelves and we are taking pre-orders now for Scarabaeus Green. We are expecting the first shipment of these f

    10 Ways to Sparkle Your Wedding(Post)

    Unless you ride a gossamer parade float crowned Miss Butter Queen at the state fair or are voted to the homecoming court, your queenly days are numbered. For most, there are maybe only 7 times in your

    Swarovski "Be Yourself"(Post)

    As your local Minnesota source for rhinestones and costume trimmings and a Swarovski Authorized Reseller, we like to bring you the latest inspiration and innovation straight from Austria! Make sure

    Swarovski New Colors for Spring/Summer 2014(Post)

    Have you seen these? Take a closer look at the two new fresh and beautiful Swarovski crystal colors: Light Silk and Crystal Rose Gold, available now in preparation for next year’s forecasted trends. T