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    Design and Shine Nail Art Competition 2020(Post)

    Congrats to Chey Paris of @polishedhawaii Here are our 4 semifinalist submissions! Below are their semifinalist original submissions to showcase their work. We picked our Top Five semifinalists t

    Dance Costume Inspiration from To Die For Costumes - Kelly Knief(Post)

    To Die For Costumes made this lovely costume for Kelly Knief, which they have had the pleasure for making them for years. They usually make three costumes a season for Kelly and she wins a title with

    Pro Lounge at USDC(Post)

    Rhinestones Unlimited and Swarovski invite you to kick back and relax in our luxurious Pro Lounge, an exclusive benefit for you at the 2017 United States Dance Championships in Orlando, Florida, Septe

    About Us(Post)

    Our story... In the mid-1990s, while working in the dance industry, Angie Price saw a need that wasn't being filled. The growing interest in embellishments among performers left an opening for a visio

    USDC 2017 – A Hurricane of Energy(Post)

    We had so much fun at USDC! Thank you to all who stopped by our Pro Lounge to relax with us and chat. We loved hearing your industry insight…and, sneaking a peek through the ballroom doors to witness

    Stage Sparkle Inspires Swarovski Nails(Post)

    Street style and stage presence meet in nail art masterpieces! Melia Barnes has chiseled a lifetime of dance energy into some haute couture spirit fingers with her spectacular manicures. Now that she’

    The Underside Engineering of Preciosa Chaton Rose MAXIMA(Post)

    Education What Is Rhinestone Foiling, and Which Backings Last the Longest? A layer-by-layer look at what's really underneath a crystal rhinestone, and why it decides whether stones stay put or fall o

    University of Minnesota Dance Team Sponsorship 2018(Post)

    If you think you have school spirit, take a look at the University of Minnesota, whose mascot and dancers have won national awards steadily for the past two decades. The U of M Dance Team has, in fact

    Sparkle in the Spotlight 2020 Designer - Kelley Matthews Design(Post)

    Sparkle in the Spotlight 2020 - Kelley Matthews Design This is our 3rd year with this exciting costume creating competition, Sparkle In the Spotlight. This year we partnered with Swarovski and tied in

    Back to School Sparkle: Your Style(Post)

    As much as we hate to see summer end, time will move on either way, and we can lessen the blow by focusing on the season’s perk: shopping. Yes, I’m serious. Back to school, back to studio. A new year

    Hot Rhinestone Colors for Fall/Winter 2012 Trends(Post)

    As promised, we have matched Pantone’s Fall/Winter 2012 color trends to our own crystal palette, and present them to you here. Check out this season’s hot colors! If you’ve already forgotten Pantone’

    Swarovski New Colors for Spring/Summer 2016 Trends (part 2)(Post)

    Once again, Swarovski has blessed us with a new collection of cuts, colors and textures to keep us on trend and up to date. The latest release, announced February 2, 2015, is being manufactured now