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    Swarovski Nails Inspiration & Innovation(Post)

    NEW Swarovski Crystals For Nails In 2021, JOMO not FOMO (Joy Of Missing Out vs. Fear Of Missing Out) willbe our catchword. A push towards soft, natural and tactile materials in cocooningshapes that cu

    Cool Tool of the Day: Swarovski Crystal Applicator Tool and Die Sets!(Post)

    Last summer, I heard it said that crystal Rivets and Rose Pins will be the future of the rhinestone industry; that the trends are moving towards a sweeping use of these inventive and innovative unions

    About Us(Post)

    Our story... In the mid-1990s, while working in the dance industry, Angie Price saw a need that wasn't being filled. The growing interest in embellishments among performers left an opening for a visio

    Faith, Trust, Fairy Godmother Dust(Post)

    If you’ve ever let yourself get lost in a Disney story or cheered on the underdog, you can get behind the magic in this year’s Fairy Godmother Project event: animals became attendants, amber and lace

    Cool Tool of the Day: Pick-N-Stick (and more)!(Post)

    Crazy nails and tiny stones make non-tasty butterfingers out of any rhinestone job. If you can’t pick up your embellishing elements, how can you wow the crowd with your glitzy pizzazz? Make things

    DIY Jewelry & Accessories(Post)

    Can’t find it? Make it. Our DIY Jewelry & Accessories components make it easy to do it yourself- and be happy with the results. Here’s the key: with our DIY Jewelry & Accessories components, you’re st

    Advanced Crystal- Swarovski’s Cleaner, Greener Stone(Post)

    Swarovski has developed a crystal made with a completely new recipe. Imagine the finest chocolate you’ve ever had- smooth, glossy surface, rich and full aroma with a hint of sweetness, the characteris

    Marsala, Color of the Year 2015(Post)

    And the winner is Marsala. Chosen by Pantone as the Color of the Year 2015, Marsala is a blend of blush and wine, a muted burgundy that has gone soft around the edges. It has enough pink to be inheren

    Support All Around!(Post)

    Dear customers, you never cease to amaze us! We are in constant awe of the little and big ways you take a completely new idea and- through challenges, redo’s, missteps- find a way to manifest your vis

    Pantone Color of the Year 2016: It's Twins!(Post)

    For the first time in Pantone’s history, the color company announced two shades for the title of “Color of the Year 2016”: Rose Quartz is a soft warm pink, balancing the misty baby blue of Serenity. A

    University of Minnesota Nationals Jazz Costume 2018(Post)

    Coming off a double national championship win last year- a mic drop moment, to be sure- the University of Minnesota Dance Team is heading back into the arena with new coaches, but the same jaw-droppin

    Swarovski New Colors for Spring/Summer 2014(Post)

    Have you seen these? Take a closer look at the two new fresh and beautiful Swarovski crystal colors: Light Silk and Crystal Rose Gold, available now in preparation for next year’s forecasted trends. T