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    NEW Shimmer Effects(Post)

    Swarovski keeps adding more to the shimmer collection. Please welcome, Rose Peach Shimmer to the stage! Shop Rose Peach Shimmer: Available in Hotfix (6ss, 10ss, 16ss, 20ss, & 34ss) and Flatback (5ss,

    (Non)Word of the Day: Strassing(Post)

    Did you know? “Strassing” is a 21st century bungle of a word. “Strass,” its base word, is a type of brilliant leaded glass used to imitate gemstones; basically, an early European synonym for a rhinest

    The Ultimate Guide to Customizing Outfits for Pride Month(Post)

    As the Pride movement continues to grow year after year, more and more people are getting involved in celebrating love for all. Whether it’s through marches or rainbow outfits, there’s something beaut

    Swarovski Mani Challenge(Post)

    UPDATE: Swarovski extended the Challenge through May 20th! Let's Create and Get Inspired Together! Let your nails shine with the Swarovski Crystal Mani Challenge HOW TO ENTER 1. Follow @crystal.beauty

    Ovation Performance Jewelry and accessories(Post)

     “Ovation.” Did you know? Rhinestones Unlimited conceptualized an exclusive line of premium crystal accessories for our competition dance customers with the help of all our employees. In fact, our “Ch

    Sparkle In The Spotlight Designer - FreidaB(Post)

    Our 2020 season is all about supporting artists. Artists and artist athletes such as dancers, figure skaters, gymnasts, drag queens, figure posing competitors, western show competitors and cheer

    Swarovski Sparkle for U of MN at Nationals(Post)

    We can all attest that when you look good, you feel good. When you’re wearing a glimmering crystal costume featuring Swarovski® crystals and created by trend-setting costumers, we can assume you feel

    Marsala, Color of the Year 2015(Post)

    And the winner is Marsala. Chosen by Pantone as the Color of the Year 2015, Marsala is a blend of blush and wine, a muted burgundy that has gone soft around the edges. It has enough pink to be inheren

    Swarovski New Colors for Spring/Summer 2012(Post)

    If you're like us, you can't wait to see the new colors and items that Swarovski adds to its line each new season. The newly-announced colors for Spring and Summer 2012 continue Swarovski's recent des

    University of Minnesota Nationals Jazz Costume 2018(Post)

    Coming off a double national championship win last year- a mic drop moment, to be sure- the University of Minnesota Dance Team is heading back into the arena with new coaches, but the same jaw-droppin

    Support Theresa Cruz(Post)

    We met Theresa Cruz at our first Dance Teacher & Studio Owner Workshop in Chicago in 2013. She attended the workshop and the United Dance Merchants of America (UDMA) trade show in anticipation of open

    Jewelry: Fashion at a Fraction of the Price(Post)

    Some folks really know how to attract attention: the screaming kid in the grocery store, the yellow Ferrari bearing down on your bumper, the woman you call Cleavage who lives down the street. But thos