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    New! Nail Bundle for Nail Techs and Distributors(Post)

    WHILE SUPPLIES LAST! $1030 Retail ValueAs a bundle we are able to offer huge savings; pick up this LIMITED-EDITION PRODUCT BUNDLE before they are gone! Note: Distributors should purchase 3-bundles to

    Swarovski New Colors Spring/Summer 2013(Post)

    On January 31, 2012, Swarovski announced new flat back colors for Spring and Summer, plus an update to the flat back Hot Fix XILION Rose. The new hot fix stone will still work with existing hot fix to

    Meet the Winner! SPARKLE IN THE SPOTLIGHT 2018(Post)

    Christine Murphy Designs “Don’t let anyone dull your sparkle,” declares Christine Murphy, America’s doyenne of custom crystallization. Recently crowned the winner of the Sparkle in the Spotlight 201

    Spotlight On...Molly, Customer Service & Sales(Post)

    In my sleuthing journalism, I've uncovered some sweet, some smarmy truths about the folks behind your glittering Rhinestone Unlimited packages. Who are these people on the other side of your order, re

    Swarovski Geometric Flat Backs(Post)

    New Swarovski Crystals Take Center StageElectric DeLite Flat BacksIris (coming soon)Geometric Flat Backs (coming soon)

    All Eyes on You(Post)

    All Eyes On You Dance is a pursuit of passion. It’s a thing of beauty, essential to our bodies, balancing to our minds and freeing to our spirits. Making a career out of dance is not an easy thing; ma

    Swarovski Dance Sparkle Challenge(Post)

    INSTAGRAM CONTEST HOW TO PARTICIPATE Search for an old photo of you or a family member in their first costume, embellished with Swarovski crystals, or snap a photo of a new favorite! Post the photo

    Ellie Wagner with Preciosa Crystals(Post)

    Check out this exclusive look on World of Dance Season 3 Finalist Ellie Wagner soloing in a stunning Preciosa Components embellished costume. We can't stop watching this talented girl show off this sp

    How to Use the BeJeweler Pro: Your Complete Beginner's Guide(Post)

    A HOTFIX APPLICATOR TUTORIAL Professional sparkle, no mess. Ready to add professional sparkle to your projects without messy glue or complicated setups? The BeJeweler Pro Hot Fix Applicator makes app

    Swarovski Crystals Around the World - Grand Canyon(Post)

    Virtual Travel Blog Next Stop - Grand Canyon Howdy from the Grand Canyon! The Earth's history is truly like no other. Over millions and millions of years this land has formed and then reformed to reve

    Our Feature in The Swarovski Dance Magazine(Post)

    There is a time for humility. There is a time for reserve. And, then, there are times when you celebrate all you have accomplished! We all know that progress takes a lot of work and a lot of dedicatio

    NEW Swarovski DeLite Colors(Post)

    LOVE ALL Crystal and Emotions - Unfolding the Passion of CreativityAs an extension of the Lacquer Pro color family, Swarovski announces the addition of five new Delite Effect colors with their Fall/Wi