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    Preciosa Neon Costume Design Partnership(Post)

    INTRODUCING NEONS FROM PRECIOSA in Partnership with Rhinestones Unlimited Six show-stopping colors in MAXIMA Crystals by Preciosa that come alive under UV light- coming this week! As part of our WE SU

    Dance Costume Inspiration from To Die For Costumes - Indigo Ellis(Post)

    This beautiful To Die For Costumes/Black Label Design was designed for 12 year old, Indigo Ellis, of Dancin’ Bluebonnets in Houston, TX. They have been creating the best costumes for Indigo for over

    UDMA Recap(Post)

    Thanks Chicago for a great time! We are back to filling your rhinestone orders after a fun weekend at the United Dance Merchants of America (UDMA) show October 14th & 15th in Chicago. Congrats to Tama

    NEW Shimmer Effects(Post)

    Swarovski keeps adding more to the shimmer collection. Please welcome, Rose Peach Shimmer to the stage! Shop Rose Peach Shimmer: Available in Hotfix (6ss, 10ss, 16ss, 20ss, & 34ss) and Flatback (5ss,

    Hotfix Application(Page)

    Swarovski New Colors for Spring/Summer 2017 Trends, part 1(Post)

    Swarovski has just announced new flat back crystal colors! We are taking pre-orders now by phone for Graphite and Yellow Opal. The first shipments of these flat backs have started to arrive. Created t

    Ovation Performance Jewelry and Accessories(Post)

    Create a professional look with a beginner budget with Ovation Performance Jewelry and Accessories Ovation Performance Jewelry & Accessories™, made with Swarovski® crystals, give new competitors the

    Come Alive in Color in 2017(Post)

    2017 is exploding with new hues to love! Swarovski® alone has given us more than 20 new crystal shades and effects in our lineup this year (and, it’s only February!). In stock and ready to ship: Rainb

    Swarovski New Colors for Fall 2016/Winter 2017 Trends(Post)

    Swarovski has announced new flat back crystal colors! Light Chrome is in already on our shelves and we are taking pre-orders now for Scarabaeus Green. We are expecting the first shipment of these f

    Practice to Performance – A Professional Look on a Beginner Budget(Post)

    Be honest: if you clicked past Dancing with the Stars on your way to your all-time favorite movie marathon, wouldn’t you go back to the ballroom show - just for a minute - to see what the woman’s d

    (Non)Word of the Day: Strassing(Post)

    Did you know? “Strassing” is a 21st century bungle of a word. “Strass,” its base word, is a type of brilliant leaded glass used to imitate gemstones; basically, an early European synonym for a rhinest

    10 Ways to Sparkle Your Wedding(Post)

    Unless you ride a gossamer parade float crowned Miss Butter Queen at the state fair or are voted to the homecoming court, your queenly days are numbered. For most, there are maybe only 7 times in your