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    University of Minnesota Dance Team Sponsorship 2018(Post)

    If you think you have school spirit, take a look at the University of Minnesota, whose mascot and dancers have won national awards steadily for the past two decades. The U of M Dance Team has, in fact

    Equal Price, But Unmatched Service(Post)

    Good news for any of you who like your money—Rhinestones Unlimited now offers a price match promise. If you see the same product somewhere else for a lesser price, tell us. We’ll sell you the item at

    USDC 2017 – A Hurricane of Energy(Post)

    We had so much fun at USDC! Thank you to all who stopped by our Pro Lounge to relax with us and chat. We loved hearing your industry insight…and, sneaking a peek through the ballroom doors to witness

    Swarovski New Colors Fall/Winter 2014-15(Post)

    After careful consideration, Swarovski has released two beautiful new crystal shades, predicting hot colors of future seasons, and manufacturing has begun! Available now, designers of all genres ha

    Meet the Sparkle in the Spotlight 2018 Designers(Post)

     As we kick off our 2019 Sparkle in the Spotlight Swarovski Design Contest, we want to take a look back and the very talented designers who participated in our 2018 contest.  Each of the designers

    Support Theresa Cruz(Post)

    We met Theresa Cruz at our first Dance Teacher & Studio Owner Workshop in Chicago in 2013. She attended the workshop and the United Dance Merchants of America (UDMA) trade show in anticipation of open

    Sparkle In The Spotlight Designer - Petra Designs(Post)

    Our 2020 season is all about supporting artists. Artists and artist athletes such as dancers, figure skaters, gymnasts, drag queens, figure posing competitors, western show competitors and cheer

    Come Alive in Color in 2017(Post)

    2017 is exploding with new hues to love! Swarovski® alone has given us more than 20 new crystal shades and effects in our lineup this year (and, it’s only February!). In stock and ready to ship: Rainb

    Swarovski New Colors for Fall 2016/Winter 2017 Trends(Post)

    Swarovski has announced new flat back crystal colors! Light Chrome is in already on our shelves and we are taking pre-orders now for Scarabaeus Green. We are expecting the first shipment of these f

    Whoops, Fail!(Post)

    Haha! Dear reader, I totally biffed the color pairing suggestion in last month's article, "Swarovski New Colors for Spring/Summer 2017 Trends, part 2":     In actuality, PURPLE is th

    Cool Tool of the Day: Bulb Syringe Glue Bottles (and more!)(Post)

    This Cool Tool of the Day will quickly become your new main squeeze: our Bulb Syringe Glue Bottle is an animated little guy that’s equal parts intelligence, looks and personality.  Sold in duets, two

    Modern Metallics(Post)

    Metallic elements continue to rise to the top of fashion trends, and it’s no real wonder. Acting as shy neutrals and scene stealers, elegant accents and in-your-face mind-blowing alternative