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    Come Alive in Color in 2017(Post)

    2017 is exploding with new hues to love! Swarovski® alone has given us more than 20 new crystal shades and effects in our lineup this year (and, it’s only February!). In stock and ready to ship: Rainb

    Sparkle in the Spotlight 2020 Designer - To Die For Costumes(Post)

    Sparkle in the Spotlight 2020 - To Die For Costumes This is our 3rd year with this exciting costume creating competition, Sparkle In the Spotlight. This year we partnered with Swarovski and tied in th

    Blog(Page)

    Dance Costume Inspiration from To Die For Costumes - Katerina Conley(Post)

    To Die For Costumes made this gorgeous costume for a precious little doll, who is seven years old, by the name of Katerina Conley. She is dancing to a lyrical solo, "A Million Dreams." Katerina's mom

    Minnesota Dance Team Getting Ready to Shine(Post)

    Some of the volunteers and RU employees who helped embellish the U of MN costumes with Swarovski crystal product.Swarovski® is constantly on the search to work with the most skilled artists worldwide,

    Stage Sparkle Inspires Swarovski Nails(Post)

    Street style and stage presence meet in nail art masterpieces! Melia Barnes has chiseled a lifetime of dance energy into some haute couture spirit fingers with her spectacular manicures. Now that she’

    Cool Tool of the Day: Pick-N-Stick (and more)!(Post)

    Crazy nails and tiny stones make non-tasty butterfingers out of any rhinestone job. If you can’t pick up your embellishing elements, how can you wow the crowd with your glitzy pizzazz? Make things

    Cool Tool of the Day: Hot Fix Tools!(Post)

    You didn’t think we’d get through praising our many Cool Tools without mentioning the Hot Fix Tools, did you? The name spells it out for you. It’s a tool- check. It fixes things- namely, blah thing

    RU Employee Becomes a Crystal Culture Nail Stylist(Post)

    These 33 women, now Crystal Culture Stylists, are part of the elite team of nail art educators, able to go forth and spread some sparkle, training other nail artists in the latest and greatest ways to

    Swarovski New Colors Fall/Winter 2014-15(Post)

    After careful consideration, Swarovski has released two beautiful new crystal shades, predicting hot colors of future seasons, and manufacturing has begun! Available now, designers of all genres ha

    Prince Rests in Style in Paisley Park(Post)

    We’ve had the chance to help you with many amazing, truly humbling projects over nearly 20 years, and each one has a story to tell. This past year, one hit pretty close to home. Based in Minneapoli

    Sparkle in the Spotlight 2020 WINNER - Summit Dance Shoppe(Post)

    And the Winner Is... Summit Dance Shoppe We are excited to present Summit Dance Shoppe with the $500 prize and honor of being named the 2020 Sparkle in the Spotlight champion.  Stephanie Wise Olsen-El