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    Cool Tool of the Day: Swarovski Crystal Applicator Tool and Die Sets!(Post)

    Last summer, I heard it said that crystal Rivets and Rose Pins will be the future of the rhinestone industry; that the trends are moving towards a sweeping use of these inventive and innovative unions

    Pro Lounge at USDC(Post)

    Rhinestones Unlimited and Swarovski invite you to kick back and relax in our luxurious Pro Lounge, an exclusive benefit for you at the 2017 United States Dance Championships in Orlando, Florida, Septe

    The Crystal Ninja, Sparkling Superpower(Post)

    The Crystal Ninja. Who is this sparkling superpower? An expert in the art of embellishing, she sneaks around in a Jet Hematite-covered catsuit, moving with the shadows until your back is turned- then,

    New Swarovski Electric DeLite Colors(Post)

    CRYSTAL ELECTRIC LACQUER PRO DELITE EFFECTSWe are beyond thrilled to introduce this new color line! You have asked, we have asked, and Swarovski has listened; neon electric colors with the DeLite coat

    Red Color Meaning | Jewelry Symbolism And Significance(Post)

    Red Color Meaning: Symbolism And Significance In Jewelry Red has always been a color of deep significance, evoking emotions and commanding attention. In the world of jewelry, it symbolizes passion, po

    Our Feature in The Swarovski Dance Magazine(Post)

    There is a time for humility. There is a time for reserve. And, then, there are times when you celebrate all you have accomplished! We all know that progress takes a lot of work and a lot of dedicatio

    Xirius Stone, Serious Sparkle(Post)

    Well, they’ve done it again. Always on the verge of something groundbreaking, Swarovski has created the most brilliant crystal flat back to date: Xirius 2088 flat back. Sounds like something from spac

    Back to School Sparkle: Your Style(Post)

    As much as we hate to see summer end, time will move on either way, and we can lessen the blow by focusing on the season’s perk: shopping. Yes, I’m serious. Back to school, back to studio. A new year

    All Eyes on You(Post)

    All Eyes On You Dance is a pursuit of passion. It’s a thing of beauty, essential to our bodies, balancing to our minds and freeing to our spirits. Making a career out of dance is not an easy thing; ma

    Showing Swarovski Style at Dry Creek Designs(Post)

    If you’ve not been in our showroom in the past year, you’ve missed out on the show-stopping show jacket garnering so much attention. Designed by Liz Workland from Idaho’s Dry Creek Designs, the cus

    How To Sequin a Superfan Sign(Post)

    In the Minneapolis metro area, Hopkins High School is known in part for their school spirit. I’ve attended many events where the students' coordinated outfits light up the bleachers, and their R-O-W-D

    Standing Ovation for Swarovski® Crystallized Appliqués(Post)

    Ovation: a result of pure performance excellence. Our latest collaboration with Swarovski® culminates in a line of stage-ready embellishments developed exclusively for our customers this 2017 seaso